Category Specialist – PORTUGAL [128-002460-1]

Elevate Your Career in Beauty Marketing

Are you ready to immerse yourself in a world of innovation and redefine the beauty industry? The company is on the lookout for a dynamic and forward-thinking Category Specialist to lead the charge in our Marketing team, focusing on the exciting realm of Hair Care.
You are going to be part of the marketing departement where the main role is going to be highlight the Vacuum cleaners with powerful suction, deep cleaning, with patented technology. Dryers – small, light and supersonic, which take care of our hair and leave it shiny.


Position: Category Specialist
Department: Marketing
Location: Portugal

Your Role:
Strategic Mastermind:
– Craft and execute dynamic marketing strategies, with a spotlight on the Hair Care category.
– Develop compelling marketing plans that set apart and drive consumer enthusiasm.

Innovation and Engagement:
– Inject fresh ideas and messaging strategies to enhance consumer engagement, tailoring them to the vibrant Portuguese market.
– Collaborate closely with the Media Manager to sculpt impactful media plans.

Collaboration Across Teams:
– Work in harmony with cross-functional teams, including Key Account, Retail Activation, Media, PR, and Finance, to bring category visions to life.
– Amplify visibility with other teams to showcase revolutionary technology. 

Financial Wizardry:
– Take the reins in defining, planning, and overseeing the annual category budget for optimal resource utilization.

Consumer Insights and Market Mastery:
– Define consumer targets and profiles, steering marketing strategies with precision.
– Dive into competitor and market data, extracting insights to fuel innovation.

Business Partnership Prowess:
– Co-create visionary business plans for accounts, driving growth through innovation.
– Partner with PR to craft communication strategies that resonate with the category.

Performance Dynamo:
– Prepare and share regular performance updates, weaving insights from sell-out and media data.
– Keep all stakeholders in the loop through effective written communication. 

Your Toolkit:
- Bachelor’s degree in Business/Marketing (major preferred).
- 2+ years in a product/category/account manager role, ideally in dynamic industries like Hair Care, Cosmetics, or Perfumery.
- Native in Portuguese, fluent in English; Spanish proficiency is a plus.
- Mastery of Microsoft Excel, Outlook, and PowerPoint.
- Stellar verbal and written communication skills, with a knack for influencing leaders.
- Analytical mindset to derive actionable insights from data.
- Collaborative spirit and ability to inspire teams.
- Entrepreneurial drive, resilience, and a knack for problem-solving.
- Enthusiastic, quick learner, with a keen commercial awareness.
 
Ready to shape the future of beauty marketing?